I wanted to write something deep and worthy today – but reading through all the facts and figures I was caught by one amazing statistic.
According to the poverty facts and stats over at global issues 11 billion US dollars or roughly 6.3 billion ponds a year is spent on ice cream in Europe.
A large percentage of that ice-cream is made by companies that many parents, including myself and groundhog mum have decided that the don’t want to support for other ethical reasons.
That aside, as a simple thought experiment if every household in Europe made their own ice cream that would be a lot of households that would be better off.
Our own experience of using our own wee ice cream maker is that a litre of home made ice cream costs less than a quarter of the commercial product. Scaling up that would release nearly 5 billion pounds which could be put to far better use.
Even if only one quarter of the saving was passed on to help eliminate the real grinding poverty that today is about thats one billion pounds would make a huge difference. All it would take is for those who can afford to to switch from buying expensive ice-cream and to put aside a few pence ever time they benefit from eating cheaper home made ice-cream.The more ice-cream eaten the more everyone benefits.
If you don’t know what to do with the money – then read some of the information at the link below. I defy anyone to read through the info and not find something to be outraged about.
Go on, make a difference make ice-cream together as a family and help someone at the same time.
Its certainly a campaign that would be supported by my family on grounds of taste alone.